Meta’s Next Big Move: AI-Powered Humanoid Robots on the Horizon
Meta Platforms is making a significant move into the field of humanoid robotics. According to an internal memo, the company is establishing a new division within its Reality Labs unit dedicated to developing AI-powered humanoid robots designed to assist with physical tasks. This initiative positions Meta alongside competitors like Nvidia-backed Figure AI and Tesla in the rapidly evolving robotics sector.
Chief Technology Officer Andrew Bosworth detailed in the memo that this new robotics product group will focus on creating “consumer humanoid robots with a goal of maximizing Llama’s platform capabilities.” Llama refers to Meta’s series of AI foundation models that currently support various generative AI products across the company’s social media platforms. Bosworth emphasized that investing in humanoid robotics would enhance Meta’s AI portfolio and bolster its mixed and augmented reality programs.
Leading this new venture is Marc Whitten, the former CEO of self-driving car company Cruise, who has been appointed as Meta’s Vice President of Robotics. Additionally, Meta has hired John Koryl, formerly the CEO of e-commerce platform The RealReal, as Vice President of Retail. Koryl’s role will involve expanding direct-to-consumer sales of Meta’s hardware products, including the Quest mixed reality headsets and AI-integrated wearables like the Ray-Ban Meta smart glasses, developed in collaboration with EssilorLuxottica.
This strategic expansion into humanoid robotics signifies Meta’s commitment to integrating advanced AI technologies into consumer products, aiming to revolutionize the way users interact with both virtual and physical environments.
